Attorney generals from 12 U.S. states wrote to Unilever CEO Alan Jope expressing their concern over the company’s refusal to sell its products to Judea and Samaria, and parts of Jerusalem.

December 7, 2021 / JNS) Pressure is intensifying on the British company Unilever, the parent company of Ben & Jerry’s ice-cream brand, because of its announcement in July not to allow products to be sold in Judea and Samaria, and parts of Jerusalem.

Ben & Jerry’s Israel CEO Avi Zinger told the Israeli business daily Globes that Unilever thought the uproar would blow over after a few weeks.

He has been pushing for the Israeli government to pressure the U.S. administration to act against Unilever for violating laws pertaining to BDS and anti-BDS legislation.

Attorney generals from 12 states wrote to Unilever CEO Alan Jope last week expressing their concern over the boycott.

Earlier this year, several U.S. Ben & Jerry’s franchisees sent a letter to the company calling on them to rescind their July 19 decision to stop doing business in the “Occupied Palestinian Territory.”

Last month, four lawmakers from the U.S. House of Representatives urged the Securities and Exchange Commission to investigate whether Unilever should amend its regulatory filings to reflect the potential risks shareholders face over the ice-cream maker’s decision to boycott Israeli settlements.